How to Get the Best Butt of Your Life in 2025

For years, when it came to the butt, bigger was better, but that’s no longer the case. Brazilian Butt Lifts, while still an option on the treatment menu, aren’t the dominant aesthetic they once were. Today’s modern butt goals focus on lifting, sculpting and tightening for a more natural, athletic look. Strength training, targeted skin care and noninvasive aesthetic treatments are all helping to define what the “perfect” butt looks like in 2025.

Featured Experts

Getting the Glutes

Fitness expert Carrie Minter Eber says the foundation of a sculpted butt starts in the gym. “My top exercises for building and sculpting the glutes include a variety of heavy pushing exercises, such as lunges, squats, deadlifts, glute bridges and hamstring curls,” she says. She notes that for years, women were encouraged to be as thin as possible, but now the goal is all about getting strong. “I especially love seeing more and more women who just want to get strong and feel good.” She warns that the biggest mistake she sees is giving up too soon. “People quit before they see results and end up opting for surgery or injections. No judgment, but if you stay committed to building your glutes, you are going to see a difference.”

Butt Care Breakdown

While muscle definition is key, skin care has become just as important in achieving smooth, firm glutes. “People finally realized that body skin needs to match the face,” says TONIQUE and Bawdy Beauty founder Sylwia Weisenberg. “You can’t have a perfectly maintained face while the rest of your skin is dry, flaky, dull and lacking firmness.” Weisenberg has a history of putting butts on the map. Her brand Bawdy Beauty launched the first butt mask back when few people were thinking about butt skin care beyond basic moisturizers.  Now, butt facials and high-performance ingredients are trending in body care. “Butt beauty involves both skin care and muscle tone. The skin on the butt is thin and requires extra attention, benefiting from regular skin-care routines, occasional stronger peels and skin-tightening or brightening treatments, especially for acne scars or sunspots.” 

“Peptides are the ‘it’ ingredient of 2025,” she goes on to say. “They support collagen production and improve elasticity. There are many types, from copper peptides that speed up skin healing to Argireline and Matrixyl 3000, which help stimulate the body’s natural collagen production.”

Beyond at-home care, more dermatologists and medical spas are offering treatments to smooth and firm the buttocks. Weisenberg notes that in addition to treatments like butt facials, body-contouring devices like EmSculpt are being used to lift and tighten glutes with high-intensity electromagnetic energy. “Beneath the skin, the glute muscles need daily movement to maintain firmness,” she says. “Keeping the muscles active helps support smooth, healthy-looking skin and prevents sagging over time.”

Cellulite Smoothing

For those struggling with cellulite, skin laxity or volume loss, especially in the wake of GLP-1 weight loss, noninvasive treatments are emerging as go-to solutions. Austin, TX plastic surgeon Johnny Franco, MD explains that cellulite is often a broad term patients use to describe any irregularities on the butt, legs or thighs. “In this world of GLP medications, it’s usually a combination of true cellulite, fibrous bands causing dimpling, skin laxity and even some volume loss,” he says. “This is where combination treatments work best. We may do some targeted subcision along with Sofwave to tighten the skin and improve the overall appearance.” He points out that areas like the knees and legs are especially difficult to treat surgically, making these noninvasive options a game changer.

Ultimately, the best results come from a holistic approach. Strength training, skin care and aesthetic treatments work together to create sculpted, smooth glutes. The modern butt isn’t about dramatic volume; it’s about definition, firmness and balance. Whether committing to squats, applying a targeted body serum or booking a treatment, 2025 is the year of the full-body glow-up.