Combating counterfeit and unauthorized selling is a tough and arduous journey for any platform. Amazon has responded by providing a convenient way for original manufacturers to regain control over their products.
If you’re a well-known brand or a small to medium enterprise with unique products, Amazon’s Brand Gating service may just be the answer to your problems. With brand gating, you can control who sells your products and how they’re sold online. More importantly, you can prevent unauthorized sellers from using your brand to sell substandard products that aren’t yours, eliminate unnecessary competition, and boost sales.
Though worth it, brand gating can be a long and complicated process. If you need help with brand gating, listing optimization, and other Amazon-related issues, make sure to contact Amazon and get first-hand information and assistance.
Amazon brand gating is one of the many ways to increase your Amazon FBA brand value and score a higher valuation when you decide to exit your business.
Benitago offers a free business evaluation for businesses who are ready to exit – What is my Business Worth?
