Brands
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How are spirits brands embracing regenerative farming?
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Regenerative farming eschews the use of chemicals, preferring to employ heritage grains, and methods to help ...

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Why B2B Tech Marketing Is Outpacing Consumer Brands With Cisco CMO Carrie Palin
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On this episode of the Marketing Vanguard podcast, host Jenny Rooney she sits down with Carrie Palin, CMO of communications technology firm Cisco, for an ...

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Best Alternative Makeup Brands to try in 2025
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    Hello, Hex Squad! Today I’m sharing some of my favorite alternative makeup brands to try in 2025. This is not an exhaustive list of every single alt ...

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Afterpay Day 2025: Best Deals, Big Discounts and Brands to Watch Out For
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If you love a good bargain (who doesn’t?), then get ready to mark your calendars because Afterpay Day is just around the corner. It’s the shopping event ...

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Nostalgia marketing—best practices for brands
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Why great nostalgia marketing goes deeper than recreating a vibe.

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32 brands like With Jéan you should be shopping now
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Every so often, a new brand comes along and changes the path of 'cult fashion' as we know it. First, it was Emily Ratajkowski in Reformation; then Bella ...

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Tracking TikTok and viral moments—how brands can engage quickly before the hype fades
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Breakdowns of viral trends powered by Influential data, plus actionable marketing tips

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About our TikTok Trends Tracker—showing brands what’s viral and how they can engage
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Ad Age is rounding up all the hottest social media trends with our new tracker powered by Influential, available only to All Access subscribers.

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March Madness 2025 NIL deals—see which brands are partnering with athletes
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March Madness gives brands a chance to tap into athletes’ fandoms.

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