List of Countries Eligible to Sell on Amazon Marketplace: 2024

Amazon’s meteoric rise has transformed its marketplace into a global juggernaut, empowering sellers from every corner of the world to connect with millions of customers. While it’s easy to take for granted, Amazon’s international marketplaces have become a gateway to unprecedented opportunities, granting businesses access to far-reaching audiences that would’ve been unimaginable just a couple of decades ago.

But with Amazon marketplace expansion continuing and new markets emerging, it’s crucial for businesses to understand which countries are eligible to sell on the platform in 2024. In this article, we’ll dive into Amazon’s global reach through its marketplaces and which countries are eligible for sellers to take advantage of this promising opportunity. Let’s get to it.

Breakdown of Amazon’s Global Marketplace

Is Amazon worldwide? Absolutely! The company that began in Jeff Bezos’s garage in Bellevue, Washington, has come a long way in its thirty years.

How many countries does Amazon operate in? Amazon operates dedicated online marketplaces in over 20 countries worldwide, serving hundreds of millions of customers annually. Chiefly, the company’s unparalleled logistics capabilities, Prime membership program, and buyer trust have solidified its position as the go-to online shopping destination for consumers globally.

Imagine millions of new customers just waiting to discover your products. Selling on Amazon’s international marketplaces opens the door to this exciting possibility.

Eligibility Criteria for Selling on Amazon 

While Amazon welcomes sellers from numerous countries, specific criteria must be met for the platform to accept you as an Amazon approved seller.

Individual Amazon Seller Eligibility Requirements:

• An active Amazon selling plan (Individual or Professional)
• Bank account and routing number
• Internationally chargeable credit card
• Government-issued ID
• Tax information
• Phone number

Lastly, you must register as a resident of one of the countries in the table below to be approved by Amazon as a seller.

Amazon Marketplace List for Approved Seller Registration

Ready to tap into a global audience of millions? Amazon’s international marketplaces offer a gateway to connect with customers worldwide. Before you start, you’ll need to register as a seller in an eligible country. The following list provides a comprehensive breakdown of countries and regions where you can officially register as an Amazon seller.

What if my country isn’t on the list?

If your country isn’t on the above list, you can still start your Amazon FBA international business by jumping through a series of hoops. If you can register a legal entity and open a bank account in an accepted country, you can register as a business from that country in hopes of being accepted by Amazon as a seller.

Although it’s less ideal and far less streamlined than directly through Amazon, it’s the easiest way to access this opportunity from outside an approved country for registration.

For a more in-depth look, our step-by-step guide on becoming an Amazon seller can help you create your account and join the tens of thousands of people making money on Amazon. Additionally, the company continuously evaluates country-specific factors such as trade relations, shipping logistics, and regulatory environments to determine marketplace eligibility, so stay check for updates as to what countries are added or removed from the list.

Complete List of Eligible Countries in 2024

How many countries is Amazon in? As of April 2024, there are 21 active Amazon marketplaces.

Although not live at the time of publishing, Amazon has stated that they will launch a marketplace for South Africa sometime in 2024. Furthermore, referencing the Amazon marketplace list is the first step for businesses looking to tap into the immense potential of selling on the world’s premier e-commerce platform.

While our comprehensive Amazon marketplace list provides a starting point, consider diving deeper into specific regions to uncover details like market size and growth rates for informed decision-making.

Region Specific Amazon Marketplaces

Amazon has established dedicated regional marketplaces explicitly tailored to local languages, currencies, and consumer preferences to best serve its customers. Below are the countries and regions, along with monthly traffic estimates from Semrush.

North America

Of course, the North American market remains Amazon’s largest and most mature, offering sellers unparalleled access to affluent customer bases in the U.S. and Canada.

Europe

Moreover, Europe’s diverse markets and high consumer spending make it an attractive region for sellers despite logistical complexities across multiple languages and currencies.

Asia

The Asia region specifically offers immense potential for sellers who can navigate the nuances of these markets, given the rapidly growing middle classes and an appetite for online shopping. With plenty of room for growth, there’s still time to get in on the ground floor before they take off.

Middle East

While still an emerging market for e-commerce, the Middle East’s affluence and rapid technological adoption make it a region to watch closely.

South America

At the time of publishing, Brazil stands as the only Amazon marketplace in South America. This Portuguese-speaking powerhouse offers a chance to tap into a massive and growing consumer base.

Australia boasts a thriving Amazon marketplace, offering a prime opportunity to connect with millions of tech-savvy shoppers from the land down under.

List of Marketplaces Viral Launch Currently Supports

Whether you’re just starting out or scaling your Amazon business, Viral Launch provides tailored solutions to address sellers’ diverse needs. By all means, we recognize the exponential opportunity provided by expanding your business beyond its current borders.

Our software especially comes through in the clutch for anyone hoping to make money through Amazon international selling. Our product-finding tool, Product Discovery, allows sellers to reverse-engineer success by filtering through sales, searches, and so much more to find products to sell personalized to their resources and goals.

Marketplace Data in Product Discovery

Product Discovery is available with Amazon data and projections from the following marketplaces:

• United States (U.S.)
• United Kingdom (U.K.)
• Germany
• Canada
• Mexico
• Spain
• France
• Italy
• Brazil
• India
• Japan

If you’re interested in expanding your business internationally or searching for products to enter untapped markets, our guide to discovering products to sell internationally can certainly help accelerate the learning curve of navigating a new territory.

Marketplace Data in Market Intelligence

Product Discovery isn’t the only tool we have for international selling! Market Intelligence, our industry-leading product research tool with accurate sales, trends, data, and analysis at the broad market level and individual product level, also possesses powerful data and estimates you can use to guide your business to success.

In Market Intelligence, you can find real-time and historical sales data and data points for the following Amazon marketplaces:

• United States (U.S.)
• United Kingdom (U.K.)
• Germany
• Canada
• Mexico
• Spain
• France
• Italy

For years, Amazon sellers have trusted Viral Launch’s software suite for advanced insights into markets to grow their Amazon businesses with positive results. Whether you’re considering starting or growing an Amazon business domestically or internationally, there’s no better way to do it than with Viral Launch’s trusty tools and software at your disposal.

Countries Where Amazon Does Not Support Selling

While Amazon has an extensive global presence, not all countries are supported. Presently, Russia and Belarus are excluded from Amazon’s marketplace landscape.

Furthermore, by staying informed about Amazon’s developments throughout geopolitical events and potential expansions into new territories, sellers can capitalize on emerging e-commerce opportunities as the platform evolves.

Final Thoughts

Finally, as emphasized in this overview, understanding which countries are eligible for Amazon sellers is crucial for any business aiming to tap into the platform’s vast global customer base.

In summary, now is the opportune moment to delve into selling on Amazon’s robust platform. When you’re prepared to take the leap, Viral Launch stands ready to assist you throughout the exhilarating journey of expanding your business globally on the world’s premier e-commerce marketplace.

As you contemplate international business expansion, remember to approach it thoughtfully. Explore our Amazon Global Selling Guide to avoid common issues sellers encounter, from product research to crafting product listings in other languages, ensuring a smooth entry into international markets.

In conclusion, selling internationally on Amazon holds boundless potential with the right strategies and support. Success may have twists and turns, but your business can achieve remarkable heights with perseverance, adaptability, and a forward-looking mindset. Best of luck scaling your business globally! As always, we’ve got the tools, data, and resources necessary to help guide you in the right direction.