Episode 299: Jaclyn London, MS, RD, CDN

Summary:

In this episode, Lori Taylor and Jackie London discuss various topics related to nutrition and wellness. They start by introducing Jackie and talking about their friendship. They then dive into National Nutrition Month and the theme of ‘Beyond the Table,’ which focuses on health-promoting habits that go beyond just the food we eat. They discuss the importance of consistency in eating schedules, the role of hydration, and the myth of caffeine dehydrating the body. They also emphasize the connection between food and culture, highlighting the power of food to bring people together. In this conversation, Lori Taylor and Jackie discuss various topics related to food, culture, and convenience. They explore the role of food as a cultural connector and the importance of incorporating cultural recipes into content creation. They also share their favorite Super Bowl ads and discuss the convenience of platforms like DoorDash. The conversation then shifts to the emergence of new competitors in the food industry and the need for an all-in-one platform for convenience food. They also touch on the challenges of impatient consumers and the desire for instantaneous delivery. The conversation concludes with a discussion on Whole Foods’ plans for smaller stores with a bodega-like vibe and the unique grocery shopping experience in New York City.

Takeaways:

• Food can serve as a powerful cultural connector and incorporating cultural recipes into content creation can help brands connect with diverse audiences.
• Super Bowl ads provide an opportunity for brands to engage with consumers and create memorable experiences.
• Convenience is a key factor in the food industry, and platforms like DoorDash have disrupted traditional grocery shopping and delivery services.
• The emergence of new competitors in the food industry presents both challenges and opportunities for established brands.
• There is a growing demand for an all-in-one platform that offers convenience and a wide range of food options.
• The convenience of instant delivery has created a culture of impatient consumers.
• Whole Foods’ plans for smaller stores with a bodega-like vibe cater to the needs of urban shoppers making quick trips.
• Adapting to local markets and understanding the unique needs of consumers in different areas is crucial for success in the food industry.
• Grocery shopping in New York City presents unique challenges, with consumers often needing to visit multiple stores to fulfill their needs.

Chapters:

00:00 Introduction and Background

03:39 National Nutrition Month

09:03 Snacking and Healthy Habits

16:05 Hydration and Caffeine

21:39 Food as Culture

22:31 Food as Culture and Content Creation

23:46 Favorite Super Bowl Ads

24:37 DoorDash and Convenience

25:55 The Emergence of New Competitors

26:20 The Need for an All-in-One Platform

27:20 Impatient Consumers and Instantaneous Delivery

28:00 Super Bowl Ads and Nostalgia

29:05 Connecting with Family Recipes

30:01 Modernizing Classic Recipes

31:28 Whole Foods’ Smaller Stores

35:03 Whole Foods Aims for Bodega Vibes

36:17 Adapting to Local Markets

38:44 Grocery Shopping in New York City

42:28 Recap and Closing Remarks

Resources:

Website: Registered Dietitian & Author | Jaclyn London (jaclynlondonrd.com)

Facebook: (2) Facebook

Instagram: Jaclyn London, MS, RD | Media Dietitian & CPG Food Consultant (@jaclynlondonrd) • Instagram photos and videos

LinkedIn: (14) Jaclyn London, MS, RD, CDN | LinkedIn