Creativity x Culture
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Baby Teeth Wants to Entertain, Not Advertise
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Since Baby Teeth’s launch in May, many people have asked founders Lynsey Atkin, Rebecca Lewis, and Chris Watling a version of the question: What are ...

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With Help From Post Malone, Stanley 1913 Wants to Show It Sells More Than Cups
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When its 40-Quencher tumblers became the reusable water bottle of choice among influencers, Stanley 1913 devised a product and marketing strategy to help ...

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Autodesk Claims Its Tech Is So Good, Even God Can Take Time Off
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Thanks to Autodesk, even God can take a vacation. At least, that’s what the design and make software brand claims in its new campaign.The brand has enlisted ...

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For Supergoop and Liza Koshy, SPF Is About More Than Skincare
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Supergoop’s chief marketing officer (CMO) Ashley Aron secretly wants to be the brand’s chief “super” officer.“‘Super’ is the ultimate expression of ...

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Spotify’s New Ads are Visually Striking Love Letters to Passionate Fans
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Fans have their own ways of showing their devotion to their favorite artists. Oasis fans get the same haircut as lead members Liam and Noel Gallagher, while ...

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Art Is Helping Acura Reach Younger, More Diverse Drivers
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Acura is getting artsy to promote its latest SUV, continuing a trend of luxury car brands partnering with visual artists to reach millennial and Gen Z ...

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