Most Americans Don’t Care If TikTok Shuts Down
Despite several companies vying to acquire TikTok’s U.S. business ahead of a potential ban, most Americans are indifferent to the outcome.
About two-thirds of the general public isn’t concerned about the short-form video app possibly shutting down in the United States. The remaining one-third are either very or somewhat concerned.
When posing the same question to a subset of the population who use TikTok each day, however, the response is inverted: 61% are concerned, while 39% are not.
These figures come from HarrisX, a Stagwell-owned market research and data analytics company, which surveyed more than 1,000 U.S. adults in early April.
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